Case Study
Boosting Beverage Sales with an Energetic New E-Commerce Website
A custom WooCommerce site and Google-powered store locator elevated Monatea’s brand while driving seamless online orders and retail discovery.
Company
Monatea is a movement for building communities around products that are delightful, authentic, and empowering.
Website
Industry
Beverage & eCommerce
Service Provided
eCommerce Website
Project Overview
Monatea is a health-conscious beverage brand offering Cold-Brewed Sparkling Rooibos drinks made with low or no sugar. Known for its refreshing flavors and natural ingredients, Monatea has grown a loyal customer base throughout South Africa.
Before working with Kijo Digital, Monatea lacked a streamlined platform for online sales. The brand also needed a way to help customers locate nearby physical retailers. Their existing digital presence didn’t support the scale of their ambitions, nor did it reflect their bold, vibrant identity. They sought a creative partner who could deliver both a functional and visually engaging e-commerce experience.
Monatea chose Kijo Digital for our ability to combine beautiful WordPress website design with a strategic, user-focused development process.
Our Approach
Custom E-commerce Website Design
In close collaboration with Marc Cooper, Monatea’s Creative Director, we designed a bold and modern e-commerce website built on WordPress and WooCommerce. This combination provided the perfect balance of flexibility, security, and SEO performance.
To ensure a seamless user journey, we followed our proven web design process, focusing on mobile-first usability, intuitive navigation, and a vibrant interface that reflects the Monatea brand.
Key services included:
- Custom e-commerce website development
- WooCommerce integration for scalable online sales
- Mobile-responsive design and improved performance
- SEO best practices are baked into every page
- Backend management training for the Monatea team
Learn more about our eCommerce web design services.
Store Locator Integration
Recognizing the importance of Monatea’s in-store retail presence, we developed a custom store locator powered by Google Maps. This feature enables customers to easily find Monatea products in physical locations across the country, bridging the gap between online and offline sales.
We also structured content and site navigation to highlight both purchase options, giving users flexibility and clarity.
Results & Outcomes
The project was completed within one month and delivered immediate value:
- Online Shopping Streamlined
Customers can now purchase Monatea’s full range of products directly through the site with ease and security. - Online–Offline Synergy
The store locator page helped connect digital traffic to in-store retailers, broadening sales opportunities and improving user experience. - Boost in Brand Equity
The new website elevated Monatea’s digital identity, aligning the design with the product’s bold, modern positioning. This refreshed image led to a noticeable uptick in customer engagement and repeat orders. - Increased Sales & Profitability
Since its launch, Monatea has seen increased conversions and brand visibility, helping fuel further business growth.
“The new website truly captures who we are. It’s easy to use, looks fantastic, and makes ordering seamless. Our customers love it.”
— Marc Cooper, Creative Director at Monatea
See It in Action
Explore the Monatea website to experience the vibrant brand, seamless e-commerce functionality, and user-first design. Visit Monatea Online
Let’s Create Something Refreshing Together
Whether you’re building a beverage brand or selling a unique product online, we’ll help you craft an e-commerce website that stands out and converts.
Let’s build your next digital success
